Adobe vs Figma
Business model, scale, and a side-by-side Litmus framework score — which model wins, and for whom.
Figma wins browser-native UI/UX collaboration; Adobe wins everything beyond it — photo, video, print and document.
At a glance
| Metric | Adobe | Figma |
|---|---|---|
| Revenue | $23.77B (FY2025) | ~$1.1B (FY2025, +41% YoY) |
| Profit | $7.1B (FY2025 GAAP net income) | Net loss $1.25B (one-time IPO SBC charge) |
| Active users | 30M+ Creative Cloud subscribers | 13M+ Monthly Active Users |
| Employees | ~30,000 | ~1,800 |
| Founded | 1982 | 2012 |
| HQ | San Jose, California | San Francisco, CA |
LLitmus Framework Score
Overall: Adobe 92 · Figma 92
Customer Segment
95
96
Value Proposition
97
98
Marketing Channel
88
95
Engagement
92
93
Income Source
95
91
Asset Validation
94
89
Core Operations
90
87
Strategic Alliance
88
85
Expense Validation
91
94
Adobe leads 4 modules, Figma leads 5. Overall edge: Tie.
Head to head
| Dimension | Adobe | Figma |
|---|---|---|
| Revenue | $23.77B (FY2025) | Smaller, single-category (UI/UX) |
| Users | 30M+ subscribers | 13M+ MAU |
| Scope | 20+ apps across creative, document, experience | Concentrated in UI/UX design |
| History | Tried to acquire Figma for $20B | Deal blocked; IPO'd independently July 2025 |
| Architecture | Hybrid desktop + cloud | Fully browser-native, real-time multiplayer |
FAQ
Is Adobe or Figma a better business?
Figma wins browser-native UI/UX collaboration; Adobe wins everything beyond it — photo, video, print and document. It depends on what you optimise for — see the module-by-module breakdown above.
What is the difference between Adobe and Figma's business model?
Adobe operates in Software (Creativity for all), while Figma is SaaS (Where teams build products). Their revenue, scale and Litmus scores are compared in detail above.
Which is more profitable, Adobe or Figma?
Adobe: $7.1B (FY2025 GAAP net income). Figma: Net loss $1.25B (one-time IPO SBC charge).