Booking.com vs OYO Rooms

Business model, scale, and a side-by-side Litmus framework score — which model wins, and for whom.

Booking.com
Booking.comTravel / Tech
OYO Rooms
OYO RoomsHospitality
Booking is a global OTA that lists hotels on commission; OYO standardizes and brands budget hotels on revenue share — they overlap as a distribution channel.

At a glance

MetricBooking.comOYO Rooms
Revenue$26.9B (FY2025, Booking Holdings)₹6,253 Cr operating revenue (FY25, +16% YoY)
Profit$5.4B (GAAP Net Income, FY2025)PAT-positive (first full-year PAT ₹229 Cr in FY24)
Active users1.235B Room Nights Booked (FY2025)100M+ cumulative app downloads / nights booked
Employees~24,000~5,000
Founded19962013
HQAmsterdam, NetherlandsGurgaon, India

L
Litmus Framework Score

Overall: Booking.com 93 · OYO Rooms 85
Customer Segment
95
95
Value Proposition
93
92
Marketing Channel
99
88
Engagement
90
80
Income Source
98
82
Asset Validation
96
86
Core Operations
88
78
Strategic Alliance
85
84
Expense Validation
92
80

Booking.com leads 8 modules, OYO Rooms leads 0. Overall edge: Booking.com.

Head to head

DimensionBooking.comOYO Rooms
ModelOTA commission marketplaceBranded budget-hotel aggregator (revenue share)
Owns inventory?NoNo (asset-light franchise)
Revenue (FY2025)$26.9B~$750M (₹6,253 Cr)
Take from hotels~15% commission20-30% revenue share
GeographyGlobal, Europe-dominantIndia-led, global via Motel 6

FAQ

Is Booking.com or OYO Rooms a better business?
Booking is a global OTA that lists hotels on commission; OYO standardizes and brands budget hotels on revenue share — they overlap as a distribution channel. It depends on what you optimise for — see the module-by-module breakdown above.
What is the difference between Booking.com and OYO Rooms's business model?
Booking.com operates in Travel / Tech (Making it easier for everyone to experience the world), while OYO Rooms is Hospitality (Living the good life). Their revenue, scale and Litmus scores are compared in detail above.
Which is more profitable, Booking.com or OYO Rooms?
Booking.com: $5.4B (GAAP Net Income, FY2025). OYO Rooms: PAT-positive (first full-year PAT ₹229 Cr in FY24).