Nubank vs Revolut

Business model, scale, and a side-by-side Litmus framework score — which model wins, and for whom.

Nubank
NubankFintech
Revolut
RevolutFintech
Nubank wins on lending-driven profit and emerging-market scale; Revolut wins on product breadth and developed-market reach.

At a glance

MetricNubankRevolut
Revenue$5B+ quarterly revenue (Q1 2026, first time over $5B)$6.0B (2025, +46%)
Profit$871M net income (Q1 2026, +41% YoY)$2.3B pre-tax (£1.7B, +57%)
Active users135M+ customers (83% activity rate)68.3M retail + 767K business
Employees~8,000+13,000+
Founded20132015
HQSão Paulo, BrazilLondon, UK

L
Litmus Framework Score

Overall: Nubank 91 · Revolut 89
Customer Segment
96
94
Value Proposition
95
92
Marketing Channel
94
88
Engagement
92
90
Income Source
93
91
Asset Validation
94
93
Core Operations
88
85
Strategic Alliance
80
82
Expense Validation
90
87

Nubank leads 8 modules, Revolut leads 1. Overall edge: Nubank.

Head to head

DimensionNubankRevolut
Customers135M+ (LatAm)68.3M retail (global)
Core revenueNet interest income from lending (~55%)Interest, subscriptions, FX/trading
Profitability$871M quarterly net income, 29% ROE$2.3B pre-tax (38% margin)
GeographyBrazil, Mexico, Colombia + US charterUK, EU, US, APAC
StatusPublic (NYSE: NU)Private ($75B valuation)

FAQ

Is Nubank or Revolut a better business?
Nubank wins on lending-driven profit and emerging-market scale; Revolut wins on product breadth and developed-market reach. It depends on what you optimise for — see the module-by-module breakdown above.
What is the difference between Nubank and Revolut's business model?
Nubank operates in Fintech (We want to fight complexity to empower people), while Revolut is Fintech (One app, all things money). Their revenue, scale and Litmus scores are compared in detail above.
Which is more profitable, Nubank or Revolut?
Nubank: $871M net income (Q1 2026, +41% YoY). Revolut: $2.3B pre-tax (£1.7B, +57%).